© 2020 Caitlin Adler. All rights reserved. 
air.tv

UX Design of a B2B Video Publishing and Syndication Platform

about

AIR.TV is a free B2B video syndication platform that enables the distribution and monetization of viral videos on websites. 

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my role

I used lean UX techniques by rapid prototyping and user research to redesign the user interface. I used Sketch to create the wireframes. 

persona

Name: Ted

Age: 33

Location: Burbank, CA

Occupation: English Teacher and Vlogger

About: Ted makes cooking videos and wants to grow his audience so he can make a living as a Vlogger 

Needs: A video publishing platform that is cheap and easy to use 

style guide

I worked within the limitation of the existing branding to update the color palette, icons and typography

Wireframes

Working within the stakeholder's requirements I created screens for the publishers and content providers. This is a sample of the wireframes. If you would like to see more of the screens please email me here.

Video Player Screen 

Air.TV Home Page

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